{"id":5249,"date":"2020-12-08T11:51:05","date_gmt":"2020-12-08T10:51:05","guid":{"rendered":"https:\/\/getprintbox.com\/blog\/?p=5249"},"modified":"2024-05-13T08:21:32","modified_gmt":"2024-05-13T06:21:32","slug":"photobook-worldwide-and-printbox-cooperation-study","status":"publish","type":"post","link":"https:\/\/www.getprintbox.com\/blog\/photobook-worldwide-and-printbox-cooperation-study\/","title":{"rendered":"Photobook Worldwide and Printbox Cooperation Study"},"content":{"rendered":"\n<p><strong>After moving to Printbox Enterprise Solution, Photobook Worldwide reported a 100% increase in web revenue and a 50% decrease in their bounce rate. But the unique requirements of Photobook Worldwide are what makes this case study even more worth reading.<\/strong><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #21b573;color:#21b573\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #21b573;color:#21b573\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.getprintbox.com\/blog\/photobook-worldwide-and-printbox-cooperation-study\/#About_Photobook_Worldwide\" title=\"About Photobook Worldwide &nbsp;\">About Photobook Worldwide &nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.getprintbox.com\/blog\/photobook-worldwide-and-printbox-cooperation-study\/#Key_challenges\" title=\"Key challenges&nbsp;\">Key challenges&nbsp;<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.getprintbox.com\/blog\/photobook-worldwide-and-printbox-cooperation-study\/#Over_150_product_types\" title=\"Over 150 product types\">Over 150 product types<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.getprintbox.com\/blog\/photobook-worldwide-and-printbox-cooperation-study\/#The_hybrid_model\" title=\"The hybrid model&nbsp;\">The hybrid model&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.getprintbox.com\/blog\/photobook-worldwide-and-printbox-cooperation-study\/#Improved_customer_flow\" title=\"Improved customer flow&nbsp;\">Improved customer flow&nbsp;<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.getprintbox.com\/blog\/photobook-worldwide-and-printbox-cooperation-study\/#Final_outcome\" title=\"Final outcome\">Final outcome<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"About_Photobook_Worldwide\"><\/span>About Photobook Worldwide &nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.photobookworldwide.com\/\" rel=\"nofollow\">Photobook Worldwide<\/a> is a photo product e-commerce enterprise based in Southeast Asia, present in over 100 countries. Founded in 2005, the company offers over 150 product types and sells over 150,000 photo books every month. Photobook Worldwide prides itself on its company culture and the exceptional quality of its photo products.\u00a0<\/p>\n\n\n\n<p>In 2016 the company was looking for a comprehensive solution to cater to its complex needs across multiple product ranges and markets. There was also a condition: the system had to have enough flexibility to integrate easily with the software the company was using. The new photo product solution was to have a UI\/UX that could meet the modern customer\u2019s requirements, as well as reshape Photobook Worldwide\u2019s customer journey and user flow for different products.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Key_challenges\"><\/span>Key challenges&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Over_150_product_types\"><\/span>Over 150 product types<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>A very large number of product categories meant that Photobook Worldwide had loads of work with its product configuration. Printbox\u2019s backend admin panel came to the rescue. It turned out that many tasks can be optimized because Printbox\u2019s product administration made them easier.&nbsp;<\/p>\n\n\n\n<p>One of Photobook Worldwide\u2019s favorite Printbox features is the ability to update massive amounts of prices using a CSV file because it saves loads of time and resources. The company is able to very easily add new templates and skins or change attributes.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"500\" src=\"https:\/\/getprintbox.com\/blog\/\/app\/uploads\/2020\/12\/pbww-600x500-1.png\" alt=\"\" class=\"wp-image-5250\" srcset=\"https:\/\/www.getprintbox.com\/blog\/\/app\/uploads\/2020\/12\/pbww-600x500-1.png 600w, https:\/\/www.getprintbox.com\/blog\/\/app\/uploads\/2020\/12\/pbww-600x500-1-250x208.png 250w, https:\/\/www.getprintbox.com\/blog\/\/app\/uploads\/2020\/12\/pbww-600x500-1-120x100.png 120w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<p>Additionally, Photobook Worldwide can launch new products much faster and reconfigure existing products in a much simpler way. Most activities can be done without any involvement from technical teams.&nbsp;The outcome is 3x the faster new product launch.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_hybrid_model\"><\/span>The hybrid model&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>With an organization that big you can expect a very complex software ecosystem. Printbox\u2019s task was not only to implement one of its core modules, the Advanced Editor into an existing e-commerce platform. It had to also make sure that whatever Photobook Worldwide wanted to integrate \u2013 it would be done neatly.&nbsp;<\/p>\n\n\n\n<p>Photobook Worldwide developed a powerful mobile app and found a way to integrate certain back-end functionalities with Printbox to further improve the app\u2019s performance and enhance their customer&#8217;s experience.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Improved_customer_flow\"><\/span>Improved customer flow&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Before Printbox, Photobook Worldwide had only one editor at its disposal. This meant that users who wanted to buy only a simple product had to deal with an editor that\u2019s too complicated for their needs. Printbox brought three distinct editors to the table: Advanced for products involving a lot of work, Simple editor for single image products and other simple products, and lastly Prints Editor for prints.<\/p>\n\n\n\n<p>Photobook Worldwide can now easily add or delete steps within a buying path. WYSIWYG static landing pages eliminate a lot of development work. Printbox\u2019s component features allow employees to easily modify steps, and open architecture lets the Printbox team add new components easily. Photobook Worldwide now has a customer journey much more accustomed to their users\u2019 needs.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_outcome\"><\/span>Final outcome<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Let the numbers speak for themselves. From the moment Photobook Worldwide moved to Printbox, they have registered:<\/p>\n\n\n\n<ul type=\"1\"><li>Web Revenue increased by up to 100%<\/li><li>Decrease bounce rates by up to 50%<\/li><li>Launching new products up to 3x faster&nbsp;&nbsp;<\/li><\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>We sell to over 100 markets and produce over 200,000 products monthly. Switching to a new solution is not an easy call for a company of our size, and we are extremely happy we made the move.&nbsp;Our customers are satisfied with the easy-to-use editors which are accompanied by its extensive configuration options that our team loves. We found a partner who truly understands our business needs and offers great support.&nbsp;<\/em><\/p><cite><br><br><strong>Wee Jonn Leow, CEO, Photobook Worldwide<\/strong><\/cite><\/blockquote>\n\n\n\n<p>Printbox\u2019s modern technology completely reinvented the UI\/UX of Photobook Worldwide websites. Additionally, Photobook Worldwide can now launch and reconfigure products very quickly and easily at high productivity, translating to less technical implementation and involvement.&nbsp; Thanks to Printbox\u2019s Responsive Web Design, users are served the best possible experience no matter what device they\u2019re on.&nbsp;&nbsp;<\/p>\n\n\n\n<p>If you also want to discover all the powers of Printbox <a href=\"https:\/\/getprintbox.com\/features\/photobook-software\">photobook software<\/a>, contact our Sales team.<\/p>\n","protected":false},"excerpt":{"rendered":"After moving to Printbox Enterprise Solution, Photobook Worldwide reported a 100% increase in web revenue and a 50% decrease in their bounce rate. But the unique requirements of Photobook Worldwide are what makes this case study even more worth reading. About Photobook Worldwide &nbsp; Photobook Worldwide is a photo product e-commerce enterprise based in Southeast&#8230;","protected":false},"author":12,"featured_media":5251,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Photobook Worldwide and Printbox Cooperation Study | Printbox<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.getprintbox.com\/blog\/photobook-worldwide-and-printbox-cooperation-study\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Photobook Worldwide and Printbox Cooperation Study | Printbox\" \/>\n<meta property=\"og:description\" content=\"After moving to Printbox Enterprise Solution, Photobook Worldwide reported a 100% increase in web revenue and a 50% decrease in their bounce rate. 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